Personal Training
Get Clients For Your Personal Training Business
There are many ways to get clients for your personal training business, from leafleting, to Internet advertising, publications and networking events. There is one way that stands above the rest, head and shoulders in gaining clients and that is word of mouth referrals.All the other methods of gaining clients are necessary at first in order to get your client list off to a start. Direct marketing through leafleting, advertising online or in newspapers and magazines and good old networking all work fine but once you have a few clients it can snowball from there if you take the next steps.Just waiting for your clients to refer you business may not happen, so in order to encourage clients to make referrals there are a few things you need to consider:1. Ask for the Referral It sounds a bit obvious but ask them for the referral. Something like “We’ve been training fro a while together now, could you think of a colleague that would also benefit from this sort of training?”2. Be Specific You may notice in the example above I asked for them to think of a colleague. Try a small experiment. Ask a friend if they can think of ANYONE who needs to decorate their house. The chances are they can’t think of anyone right away. So ask your client if anyone at work, in their tennis club, or family would like to benefit from this sort of training3. Hold an Event You could hold an event such as a “Healthy” BBQ or seminar on CV Fitness and get the client to bring
How Do I Start a Personal Training Business?
Hi everyone! I am going to show you how to quickly start a personal training business.This is the # 1 most commonly asked question! In the previous question, we talked about figuring out if this is the right industry for you. Now, we can get down to the basics of building a very successful fitness business.First, inventory your skills & resources. Who do you know that would be interested in your services? Who do you know with connections to journalism, media, and public relations, to help get the word out? How about other business owners you are already friendly with, so you can learn from them and collaborate with them? In particular, finding a successful trainer with a great business is an awesome way to jump start your success.Second, you will want to get a certification (even though it is not required by law!). Yes, having a good certification is important to get started, but we will talk more about that later. You will also need liability insurance (which will be discounted if you have a certification), a waiver form, a Par-Q form, and other forms to keep track of your clients and legally protect yourself and your business.Third, what kind of people and clients do you want to serve. You may not have a clear idea right now, and that is ok, but keep this question in mind as you pursue your career and work with clients. A great tip is to follow your passions, whether it’s body building, power lifting, a team sport, a certain group of people, or even gardening, s
Personal Training – Relieve Your Tight Hamstrings Through Your Feet
The most common muscle in need of lengthening and resulting in injuries in that I come across in my personal training clientele are the hamstrings. Your hamstrings are the big chunk of muscle on the back of your thigh and it’s comprised of three separate muscles called biceps femoris, semi tendanosis and semi membranosis. In performance our hamstrings assist our gluteus muscle (the bum) in walking, running and sprinting (e.g.). It is also what stops us from slipping all the way when we lose our footing on slippery surfaces. So, how do we lengthen these babies? Well, the conventional stretches I’m sure you are all aware off, but what about doing it through your? Let me explain.Feet and HamstringsYour entire body and all its muscles are covered by a bodysuit going from your forehead down to your feet. Most muscles also attach to this suit and imbalance in tension or length will pull and cause pain or discomfort, possibly on a whole other location on your body. A lot of tension is gathered underneath are feet, and this tension is many times the reason for our hamstring tightness, which may have nothing to do with the hamstrings at all. To trial this, bend forward and reach down as far as you can and remember how far you got. Now get two golf balls, take your socks off and place one golf ball under each foot. Press down on the balls with your feet while you roll it around, making sure you cover the entire sole of your feet and do so for two minutes. Do the test again
Using Personal Training to Market a Health Club
Health clubs are becoming big business and more competitive. This is mainly down to the need of the populace to combat obesity, especially in young people, which is on the rise, and the plethora of messages about the importance of exercise and following a balanced diet. The need to look good is also a contributing factor. The markets and the ways to market a health club are numerous, but by using personal training, is a method often adopted.One advantage of personal training has over other health club related activates such as free weights, exercise machines and classes such as aerobics, is that personal training, offers a holistic approach to health and well being, and is not just a facility for fitness.Health club programmes and activates are fine for what the do, but they cannot offer advice, explain concepts, or answer questions on health and fitness that a personal trainer can. They can also devise specialised exercise programmes to the individuals need and wants.As personal training caters for the general populace, which ages between 18-50, there is a huge scope for potential clients to join a health club. Providing they are considered to be healthy, or free of disease that affects the ability to perform exercise, then there is no reason why a personal trainer cannot practice the five components of personal training, which are: Muscular strength, muscular endurance, body composition, cardiovascular endurance, and flexibility.Perhaps the best reason to market a health c
Personal Training Business – How Are You Different and What Do I Get For My Money?
Is it very common for prospects to shop around when looking for a Personal Trainer to train with. It is during this shopping period that you need to know and explain exactly what your clients get for their money. There are hundred of Personal Trainers being qualified around Australia each month, so the competition can be fierce. Two questions you need to be able to answer to give yourself a great shot at success are…What is my Point Of Difference?Is my service good value?Let’s look at the first one; What is my Point Of Difference? What can I offer that no one else in my area is currently doing? When you work out your Point of Difference you can start to add it to your marketing.Your Point of Difference can come from any area of your business, it could be:The type of nutrition plan you incorporate The style of training you use The location of your training The premises (studio versus gym or park) The qualification of your trainers (degree versus RTO, specialized courses) The business hours of operation The fitness equipment you use The clientele (male versus female or age specific)It is important that you find a Point of Difference, because you need to be able to answer the question, “How are you different from the trainer down the road?”A great example of how powerful a Point of Difference can be is the 24 hour gyms that have recently become popular in Australia. When someone enquires with one of those gyms and asks the question, “How are you di